Rice & FRK Fortification

Rice & FRK Fortification

The Need

Rice fortification is a cost effective and culturally appropriate strategy to address micronutrient deficiency in countries with high per capita rice consumption. As per Department of Agriculture Cooperation and Farmers Welfare, India’s rice production has increased at Compound Annual Growth Rate (CAGR) of 1.43% 2005-06 and 2016-17. India was the second leading rice producer followed by Indonesia and Bangladesh in 2015-16.Fortifying rice makes it more nutritious by adding vitamins and minerals in the post – harvest phase; many of which are lost during the milling and
polishing process.

Rice fortification may be considered as having the highest potential to fill the gap in the staple food fortification programs as it is the staple food of 65 percent of the Indian population and reaches the most vulnerable and poorer section – with the highest uptake in the government safety net programmes .The food and civil supplies department of each state empanels a number of rice millers in each district for regular supply of rice to the FCI, from which it is distributed to the social safety net schemes.

Rice & FRK Fortification

Advantages

  • Longer lasting premix, due to reduced reactivity of nutrients from environment exposure – from cutting-edge Microencapsulation Technology
  • Controlled release of nutrients in food – from cutting-edge Microencapsulation Technology
  • Happy consumers due to assured nutrient delivery – from cutting-edge Microencapsulation Technology
  • Cost effective nutrient fortification – no investment in new equipment
  • 100% Vegetarian – satisfied consumers
  • Assured & consistent quality – COA available on request
  • Made from safe materials – SDS available on request
  • Brand loyalty & trusting consumers – from Fortified Logo displayed on consumer packs

Customizable Fortification Premixes – Tailormade To Your Requirements

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